Hello! I’m Daniel Ahmad, an analyst for Niko Partners who covers the digital games market. Online I go under the moniker ‘ZhugeEX” which is the username I’ve used for years.
On this blog I write about the video game industry with a specific focus on sales & market research data. I cover various topics and markets that you usually don’t see discussed anywhere else and aim to highlight overlooked stories about the Video Games Industry that watchers of the Industry will find interesting. A number of reports and articles that I wrote have been quoted by major gaming publications including GameSpot, Gamasutra and Kotaku . The reports I write will usually cover:
- Video Games Industry
- Video Games Company / Software Title
- Market Research & Sales Data
- Emerging markets such as China & Asia
- Traditional Gaming & Mobile Gaming
- Future of Games / Industry forecasts
If you believe that the above topics may be of interest then please feel free to subscribe to this blog using the form on the right, you can also follow me on twitter .
My blog posts and other work of mine appears on the Niko Partners website. We also have a weekly newsletter that you can sign up to.
If you have an enquiry then please feel free to send me an email using the contact form below if you’d like to know more.